If you crave an escape from the mundane, the Witches Brew Night Market conjures something extraordinary. As the sun sets over Santa Ana, the air fills with a mystical energy. The market invites all who dare to step into a world where the macabre and mystical intertwine. This event series celebrates witchcraft, Gothic literature, carnival themes, and ancient lore, offering a space where creativity flourishes and the community unites.
The Creators Behind the Magic
At the heart of Witches Brew are Chris and Jacqueline Menjivar. Passionate about the esoteric and all things spooky, they’ve created a sanctuary for like-minded souls. "We wanted to create a market where people could celebrate the things we love,” Jacqueline says, her eyes alive with passion.
Photo credit: Chris Menjivar, Midnight Souls Productions
A Brewja’s Journey
Jacqueline Menjivar embodies the spirit of Witches Brew. Raised in Rialto, CA, she was drawn to Orange County's vibrant culture. “I’m a brewja—a blend of brew and bruja,” she explains. Witches Brew began in 2019 when Jacqueline couldn't find a market that fit her “too witchy” products. Rather than being discouraged, she and Chris forged their own space, blending Halloween, spirituality, Gothic literature, coffee, and craft brews.
Photo credit: Madeleine Spencer
The Essence of Santa Ana
Jacqueline and Chris chose Downtown Santa Ana for its cultural richness and historic charm. “DTSA has amazing restaurants and a track record of successful community-driven events,” Jacqueline says. This vibrant backdrop was the perfect home for their collective of artists and makers. Collaboration with local businesses ensures Witches Brew’s immersive experience is both creative and community-focused.
Photo credit: The Witches Brew
Crafting Unforgettable Experiences
Jacqueline’s attention to detail shines in every event she curates, from the Poe-themed Dark Victorian Tea Party to the “Ghosts of the Past” dining experience. “These ideas started as little visions and turned into reality with community support,” she says, proud of the partnerships that have helped them thrive. Her joy comes from seeing the guests’ reactions to the meticulously planned experiences.
Photo credit: The Witches Brew
The Witches Brew Philosophy
"Witches Brew" embodies a fusion of witchcraft and brewing, celebrating both the mystical and the everyday. “We combine all things bruja with all things brews—coffee, tea, beers,” Jacqueline explains. This philosophy weaves through all of their events, making each gathering a celebration of creativity and community.
A Journey Through Time
Every Witches Brew event is a journey through time, blending nostalgia with contemporary creativity. Historic venues like the Heritage Museum of Orange County and Heritage Square Museum provide a hauntingly beautiful backdrop for these gatherings, intertwining history with the magic of Witches Brew.
Photo credit: The Witches Brew
Immersive Experiences Await
Witches Brew stands out for its immersive experiences, from carnival games to elaborate photo ops.
A Celebration of Community and Creativity
Witches Brew unites a diverse community of artists, vendors, and guests. Jacqueline and Chris foster collaboration, creating a space where everyone feels welcome. “The best part is seeing people connect, share their stories, and embrace the magic,” Jacqueline says.
Witches Brew Shoppes
The marketplace buzzes with energy. Suzy Sanchez of Lil Spooky Boutique praises the event’s vibrant environment, while Marlene Hurtado of Scare Bear loves the strong sales and supportive crowd. Longtime participants Eve and Ryan Death, owners of Kill Death Apothecary, appreciate the market's professional yet fun vibe. With fan-favorite shops like Sickle and Stitch and Spooky Por Vida, the Witches Brew Night Market guarantees an unforgettable evening of creativity.
The Future Awaits
As Witches Brew continues to grow, Jacqueline is excited for what’s next. “We’ve grown so much, and I can’t wait to see what 2025 holds,” she says. Witches Brew is more than an event; it’s a gateway to a world where the strange and beautiful coexist, where art, culture, and community come together. If you're seeking a night of magic, creativity, and connection, step into the world of Witches Brew.
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